XLMedia eyes future with optimism

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  • XL Media revenues get kicker from US sports
  • XLMedia announce acquisition of BlueClaw for GBP1.8mln cash and revenue rise of 16% in first half
XLMedia PLC - XLMedia eyes 2021 with positivity

Quick facts: XLMedia PLC

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XLMedia is a leading global digital performance publisher. Operating globally across a variety of verticals including online gambling, personal finance, and sports, the Group has established proprietary tools and methodologies to identify and target high value consumers on behalf of its customers, brands and operators.

XLMedia has a clear transformation agenda to shape the future of the performance publishing industry through the:

  • Management of a balanced portfolio of websites, covering a range of attractive geographies and verticals;

  • Concentration on a smaller number of publishing assets that are content-rich, engaging and underpinned by intelligent market-leading technology which seek to build stronger lasting relationships with consumers and enhanced monetization opportunities.

23 Sep 2021

XLMedia, a digital performance publisher, said it is on track to meet forecasts this year after first-half revenues rose by 16%.

Sales in the six months to June rose to US$32.2mln from US$27.7mln while underlying profits rose to US$6.6mln from US$5.1mln.

For the full year, XL still expects revenues of between US$65mln and US$70mln driven by US Sports and what it described as a reinvigorated Casino business, though operational changes will mean more costs this year than previously budgeted.

Broker Cenkos said the accelerating platform change aims to diversify revenues, improve the business mix and lower operating costs.

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02 Sep 2021

(, ) acquired Saturday Football Inc, an online publisher of US college (American) football news.

The total consideration is US$23.0mln in cash plus US$1.0mln in long term incentive shares.

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26 Jul 2021

(, ) () said it continues to make good progress in the current financial year and it expects a rise in interim revenues and earnings.

The digital performance publisher said trading has been buoyed by consistent performance in the Personal Finance vertical, record organic growth in the European Sport vertical and a positive impact from the recently acquired US Sports vertical.

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23 Sep 2021

(, ) () CEO Stuart Simms and CFO Roman Rowan Ellis join Proactive London’s Katie Pilbeam to discuss their forecasts this year after first-half revenues rose by 16%.

Sales in the six months to June rose to US$32.2mln from US$27.7mln while underlying profits rose to US$6.6mln from US$5.1mln.

XL also announced the acquisition of BlueClaw for GBP1.8mln cash (about 1.5 times sales) of which GBP0.6mln will be payable on completion, a stage payment next year of GBP0.6mln and an earn-out.

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XLMedia announce acquisition of BlueClaw for GBP1.8mln cash and revenue rise…

XLMedia PLC (AIM:XLM, FRA:7X3) (LON:XLM) CEO Stuart Simms and CFO Roman Rowan Ellis join Proactive London’s Katie Pilbeam to discuss their forecasts this year after first-half revenues rose by 16%.

Sales in the six months to June rose to US$32.2mln from US$27.7mln while underlying profits…

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